📸 For sale? Riquelme unveils another banner against Florentino Pérez | OneFootball

The electoral campaign for the presidency of Real Madrid has added a new and explosive chapter. Enrique Riquelme, the candidate seeking to replace the current president, has unveiled a giant banner in the heart of the Spanish capital, specifically between Velázquez and Diego de León streets. The message is direct and goes straight to the heart of the electoral debate ahead of Sunday’s vote.

"And you, what are you going to do? Real Madrid is not for sale", reads the huge sign displayed on the building. As can be seen in the image, the text is accompanied by an illustration of the renovated Santiago Bernabéu Stadium. Above Madrid’s ground stands out a striking 'For sale' sign with the name 'F. Pérez', in a clear reference to his rival at the ballot box, Florentino Pérez.

With this move, Riquelme’s campaign aims to cast doubt on the current president’s management. The businessman from Alicante has previously expressed concern over an alleged intention to privatize the club or change its ownership model. In this way, he places the defense of the club members at the center of his closing message.

This communication strategy follows in the footsteps of Florentino Pérez himself, who also put up large advertising banners in Madrid to boast about his sporting successes and the major signings made during his time in office. The visual impact of Riquelme’s banner adds maximum tension just hours before the club members exercise their right to vote.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇪🇸 here.