Jealousy? Fluminense chief warns over Betano’s Flamengo deal

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·19. August 2025

Jealousy? Fluminense chief warns over Betano’s Flamengo deal

Flamengo closed the largest master sponsorship in Brazilian football history

Flamengo announced on Monday (18) that the club's new master sponsor is the betting house Betano. The values have not been officially disclosed, but the expectation is that Mengão will receive approximately R$ 270 million per year. When questioned about the topic, Fluminense's president, Mário Bittencourt, raised several questions about the red-black agreement.

CALMA, TRICOLOR! 🤣 Em entrevista ao Penido’s Podcast, Mário Bittencourt, presidente do Fluminense, não esconde incômodo ao falar do contrato histórico do Flamengo com a Betano: 🗣️ “Olha, o Flamengo já tinha o maior valor de patrocínio do futebol no Brasil. Eu não tô duvidando,
– Dienstag, 19. August 2025

— Look, Flamengo already had the highest sponsorship value in Brazilian football. I'm not doubting it. But we don't know the contract from the inside, we don't know how it's built, and we have to be careful with that. I always prefer to pass on to the fan when there's a fixed part and bonus. There are variable parts —, said Fluminense's president, in an interview with 'Penido's Podcast'.

WHAT IS THE DIFFERENCE BETWEEN FLAMENGO AND FLUMINENSE'S SPONSORSHIPS?

The 'chororô' of Fluminense's president is understandable. After all, the difference in values received by the two teams with master sponsorship is abyssal. While Betano will pay R$ 268.5 million per year, the team from Laranjeiras earns R$ 52 million per season with another betting house, Superbet.

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In fact, Fluminense's sponsor made a proposal to print the noble space on Flamengo's shirt, with values above R$ 250 million. The numbers generated 'noise' in the corridors of Laranjeiras, but with the agreement with Betano, the crisis did not happen.

WHEN WILL THE FLAMENGO AGREEMENT WITH BETANO BE OFFICIAL?

On Tuesday (19), Flamengo will hold the vote of the Deliberative Council (CoDe) to approve the sponsorship with Betano. However, the club is not expected to have a problem getting the 'ok' and will sign the contract until the end of 2028. Therefore, the Most Beloved will receive, in total, over R$ 900 million until the end of the contract.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.