Nosso Palestra
·26 July 2026
After Allianz Parque era, Palmeiras begin new chapter at Nubank Parque

In partnership with
Yahoo sportsNosso Palestra
·26 July 2026

Palmeiras will officially debut Nubank Parque as the club’s new home this Sunday (26) at 7:30 p.m., against Atlético-MG, in the 20th round of the Brazilian Championship. The match marks the beginning of a new phase for the stadium, which for nearly 12 years was known as Allianz Parque.
The change comes after the end of the naming rights contract with Allianz and the start of a partnership with Nubank. Despite the new visual identity and the name change, the arena remains the venue for Palmeiras matches and one of the main stadiums in South America.
The Allianz Parque era will be remembered as one of the most successful in the club’s history. Since the arena’s inauguration in November 2014, Palmeiras has won major titles, including two Brazilian Championships, two Copa Libertadores titles, one Copa do Brasil, one Recopa Sudamericana, one Supercopa do Brasil, and several Campeonato Paulista titles, cementing the stadium as a symbol of Verdão’s sporting and financial rebuilding.
In addition to the trophies, the arena also became one of Brazilian football’s main strongholds. Palmeiras posted high win rates at home, set attendance and revenue records, and played historic matches in front of its fans.
Now, the club is opening a new chapter in its history. During the break from matches, the stadium underwent changes in its visual communication to align with Nubank’s new identity, while other updates are still being gradually implemented.
The debut of the new name comes at an important moment in the season. Leading the Brazilian Championship, Palmeiras is looking to maintain its strong home form and begin the Nubank Parque era with a win in front of its supporters.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.







































