Al-Hilal agree three-season Hayyak Lounge deal as official hospitality sponsor | OneFootball

Al-Hilal signed an agreement on Wednesday with Gulf Catering Company, operator of the Hayyak Lounge brand, for three seasons.

According to AlHilal, the deal makes Hayyak Lounge the club's official hospitality sponsor.

Hayyak Lounge will provide hospitality at Al-Hilal's first-team matches at Kingdom Arena, along with the club's official events and occasions. Services will be integrated to enhance the guest experience to the highest quality standards.

In return, the brand will receive a package of media and marketing rights.

The partnership reflects the club's intent to broaden work with specialised national companies in key sectors and to improve hospitality at matches and events.

Hayyak Lounge has experience in providing Saudi hospitality to international standards. Gulf Catering Company, established in 2017, operates the Hayyak Lounge brand, which specialises in luxury hospitality and manages waiting lounges in a number of airports across the Kingdom under an integrated operating model.

Source: AlHilal

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