Athletico-PR unveil third kit inspired by coffee, Paraná’s iconic symbol

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Gazeta Esportiva.com

·17 October 2025

Athletico-PR unveil third kit inspired by coffee, Paraná’s iconic symbol

Athletico Paranaense launched its third kit for the 2025 season this Friday (17), in partnership with Umbro. The new uniform pays tribute to coffee, a product that is part of the history and identity of the State of Paraná.

Athletico-PR: highlights of the new kit

The design features a gradient from burgundy to black, symbolizing the coffee cycle—from the ripe fruit to the roasted bean. The collar features the initials “CAP” in a retro style and the phrase “conhecemos nosso valor” (“we know our worth”), a line from the club’s anthem. On the sleeves, the traditional sequence of Umbro diamonds reinforces the classic design.

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At the hem of the shirt, there is a special patch with the map of Paraná and the inscription “Terra, tens brilho de alvorada” (“Land, you shine with the dawn”), a reference to the state anthem.

“Just as coffee is part of our State’s identity, Athletico is Paranaense. This shirt celebrates our history and represents the strength of the Hurricane,” said Fernando Volpato, the club’s operations director.

“The new kit values our roots and conveys elegance, uniting tradition and regional pride,” highlighted Eduardo Dal Pogetto, director of Umbro Brazil.

The new shirt will be available starting this Saturday (18) at the club’s official stores, on the website loja.athletico.com.br, and on Umbro’s e-commerce (umbro.com.br).

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.