Betano and Flamengo unveil ‘Heaviest Shirt’ at Gávea | OneFootball

Action promoted by the club’s main sponsor features a sculpture weighing over 100kg and challenges Flamengo fans to test their strength at the team’s official store this Saturday (21) and Sunday (22)

Rio de Janeiro, March 20, 2026 – There’s no doubt that the Flamengo jersey is one of the heaviest in world football. But this coming Saturday (21) and Sunday (22), Betano, the club’s main sponsor, will take this metaphor literally. In an exclusive activation at the club’s official store at its headquarters in Gávea, the brand will present the “Heaviest Jersey in the World”: a wooden sculpture weighing over 100 kg, created by renowned artist Cainã Gartner.

During the event, attending fans will be challenged to show their love for the club and try to “carry its weight.” The dynamic is simple but requires strength: the first 20 fans who manage to lift the jersey to a minimum height of 10 cm from the base will be awarded an official Flamengo jersey from the 2026 season.

“The idea was to materialize the ‘weight of the jersey,’ an iconic attribute of Flamengo, through a unique and fun action. With the gamification dynamic and the prize for those who manage to lift the sculpture, we created an experience that allows fans to feel and interact with the Flamengo passion,” explains Fabio Ritter, Senior Sponsorships Activation Manager at Betano.

“This action translates the pride we have in our journey and playfully celebrates the Flamengo DNA. We are happy to welcome the Nation to our home for this unique experience,” highlighted Marcelo Rocha, Product and Apparel Manager at Flamengo.

About the Artwork

Artist Cainã Gartner, known for his sculptures in wood and gold, dedicated weeks to the project to ensure every detail of the Sacred Jersey was preserved, transforming brute strength into refined art.

“The piece was conceived to symbolize the magnitude of Flamengo, its glories, and the responsibility that falls on those who wear the crest on their chest, celebrated by millions of fans around the world,” said Gartner.

Ianco Rocha/ Betano Press Release

From the fourth generation of a family of artisans from Santa Catarina, Cainã has had his works gifted to great names in world sports such as Tom Brady, Roger Federer, and Magic Johnson. In partnership with Betano, he was the artist responsible for creating several trophies, such as the most beautiful goal of the 2025 and 2026 Campeonato Paulista, best player of the Brasileirão Betano 2025, and the MVP of the Final of the Copa Do Brasil 2024 and 2025.

Service: Date and time: 03/21 (Saturday), from 9:00 am to 5:30 pm 03/22 (Sunday), from 9:00 am to 4:30 pm

Location: Official Flamengo Store | Avenida Borges de Medeiros, 997, Gávea, Rio de Janeiro Participation: Free for those over 18 and Betano clients. You can register on the platform at the location.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.