Clube Atlético Mineiro
·16 September 2026
Conselho da Massa holds fourth meeting, discusses Arena upgrades

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Yahoo sportsClube Atlético Mineiro
·16 September 2026

Atlético held, this Tuesday (9/15), the fourth meeting of the Conselho da Massa, with the participation of Club representatives and council members.
At the start of the meeting, Gustavo Gomes, Atlético’s Executive Manager of Planning and Investor Relations, presented an overview of the management’s main initiatives in 2026, highlighting the financial, sporting, infrastructure, governance, and business areas. Among the topics covered were financial restructuring, investments in Cidade do Galo and the youth academy, projects for Arena MRV, as well as initiatives focused on women’s football, youth categories, and fan relations.
Next, the council members received an update on the proposals presented over the first six months of work. Some requests have already been accepted and implemented, others are still in progress, while certain suggestions have not moved forward at this time.
Topics related to GNV, accessibility, transportation, biometrics, tickets, and the fan experience at matches were also discussed.
One of the main points of the meeting was the presentation by Carolina Salem, who detailed how the food and beverage (F&B) operation at Arena MRV works, from pre-match supply to service during matches.
The main operational challenges and the improvements implemented throughout 2026 were presented, such as reorganizing lines, using the SuperApp for purchases and pickup, expanding the pizza offering, and creating dedicated drink islands.

“It was a general overview of the F&B operation, from the bar and supplier structure we have today, through the operation itself, our difficulties, our challenges, and all the improvements we have been making game by game. We showed everything that has already been done in 2026, everything still to come in 2026, and our expectations for the fans next year.”
Council member Izabela do Espírito Santo (Belão) highlighted the importance of following the progress of requests and gaining a better understanding of the Arena’s processes.

“Today we had an update on the proposals we brought over these six months of the Conselho da Massa. Some were accepted, others did not move forward, which is normal, and others are still in progress. In addition, we gained a better understanding of how the stadium operation works, from the pre-match stage, with the supply of food and drink, to consumption during the matches.”
At the end of the meeting, Gustavo Gomes emphasized the progress of the Conselho da Massa and the contribution of the meetings to the Club and to the fans’ experience.

“It is very nice to see the Council’s progress, not only on the Club’s side, but also among the council members, regarding each person’s expectations, roles, and responsibilities. Today we already have several initiatives in place and many others underway. The meetings are always very enriching and, over time, we continue to improve our understanding of how beneficial the Council can be and how it can bring results for the Club and for the fan experience.”
Check out the meeting summary
This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.







































