End of the fiddling? Teixeira vows TV rights go central in 2028/29 | OneFootball

The president of the Portuguese Professional Football League (LPFP), Reinaldo Teixeira, assured that the centralization of audiovisual rights, scheduled to begin in 2028/29, will be carried out within the set deadlines. Speaking on the sidelines of a conference in Cascais, the official addressed the recent suspension of Benfica’s place in Liga Centralização, stressing that the process was never at risk and that coordination with the Lisbon club is still ongoing.

“At the time, Benfica left Liga Centralização — that was a decision they made — but we have always maintained communication and coordination with Benfica, as well as with the other sports companies,” Reinaldo Teixeira emphasized.

The LPFP leader also revealed that there has been “significant and very efficient interaction with the Competition Authority (AdC)” and promised to soon disclose the revenue distribution formula being prepared by the responsible entities.

Looking more broadly at the current state of domestic football, the president criticized the growing tension between the ‘big’ clubs and the recent acts of violence against referees, calling for the “promotion of the spectacle on the pitch”. Following the failure to approve the mechanism for distributing UEFA funds to Second League clubs, Reinaldo Teixeira acknowledged that the institution’s main challenge now is to attract new sponsorships, reduce costs, and increase revenue across the entire professional football landscape.

On the sporting front, the head of Liga Portugal also made a point of highlighting the continental campaigns of the Portuguese teams. Reinaldo Teixeira credited Sporting, FC Porto, and SC Braga with the “merit of having reached the quarter-finals of European competitions,” considering that stage a clear recognition of the quality of the work carried out by their respective sports companies.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇵🇹 here.