Everton Striker Linked With Fiorentina Move: Worth Selling? | OneFootball

Everton are considering a late-summer sale of striker Norberto Beto after Fiorentina registered concrete interest in the forward, according to Italian transfer journalist Nicolo Schira. Schira reported that an intermediary had already offered Beto to Juventus last week, and Fiorentina have now entered the picture as a genuine suitor.

Everton striker Norberto Beto attracting Serie A interest with Fiorentina and Juventus interested

The 28-year-old Guinea-Bissau international is under contract at Goodison’s successor, Hill Dickinson Stadium, until June 2027, giving Everton a degree of leverage. But the late-window activity suggests a move could happen quickly if terms are agreed. Schira’s reports on Serie A transfers carry a strong track record, making this one worth watching closely.

Is Beto actually worth selling?

LIVERPOOL, ENGLAND – AUGUST 22: Beto of Everton during the Premier League 2026/27 match between Everton and Crystal Palace FC at Hill Dickinson Stadium on August 22, 2026 in Liverpool, England. (Photo by Naomi Baker/Getty Images)

Yes. And Everton know it.

Beto finished the 2025/26 Premier League season as the club’s top scorer with nine goals and one assist across 37 appearances. Decent numbers, on paper. But the context tells a different story. His underlying expected goals (xG) figure sat at 8.80, meaning he essentially performed right at the ceiling of what the data projected for him. He didn’t outperform; he barely matched. The missed one-on-ones, the breakaways squandered in big moments; they don’t vanish just because the goals column looks respectable.

David Moyes deserves credit for temporarily engineering a 40% shot conversion rate in Beto after taking over in early 2025. That was extraordinary. It didn’t last. By the final stretch of the campaign, the underlying limitations had crept back in. An aerial specialist who struggles with the technical link-up play that progressive sides increasingly demand.

Now, Thierno Barry has taken his starting spot. Beto played 12 minutes off the bench in Everton’s 2-0 win over Crystal Palace. 12 minutes. For a club’s supposed first-choice striker.

Fiorentina want him to replace Moise Kean, who is closing in on a €40 million move to Como. That fee flowing into Florence gives the Viola real spending power. Everton must demand a minimum of £20 million to £25 million. Beto’s contract length and Serie A profile justify every penny of that valuation.

The one non-negotiable? Everton cannot let Beto leave without a replacement secured. Barry is the only natural centre-forward left otherwise, and one injury turns a manageable situation into a crisis. Liam Delap, currently attracting heavy interest from Nottingham Forest, fits Moyes’ physical striker profile and offers a significantly younger, technically superior option.

Sell Beto. Get the fee. Spend it wisely. Everton’s forward line depends on the next 48 hours.