FC Porto museum in China, in partnership with Turismo de Portugal | OneFootball

Turismo de Portugal selected FC Porto, through the Futebol Clube do Porto Museum, to be part of the Visit Portugal Travel Trade Marketplace – a promotional roadshow that begins on November 27 in China. The itinerary for the Portuguese participation includes cities such as Shanghai, Beijing, and Chengdu, as well as the Macau Special Administrative Region.

The initiative will allow contact with up to 120 operators from different Chinese regions, representing 20 source cities, all interested in learning about the Portuguese tourism offerings. It is an opportunity to strengthen relationships and open new opportunities in an Asian segment of great international relevance.

During the trip to the East, the presence of FC Porto at the 50th congress of the Portuguese Association of Travel and Tourism Agencies (APAVT) is also noteworthy, with the FC Porto Museum becoming an allied member this year. The meeting will take place in Macau from December 2 to 4.

Honored in 2025 with a 'Tourism Oscar', with the 'FC Porto Tour – Museum + Stadium' being elected at the World Travel Awards as the best experience at a football stadium in Portugal, the FC Porto Museum has 12 years of activity and a vast array of national and international recognitions. Among others, it includes the nomination for EMYA – European Museum of the Year 2016, the Innovation and Creativity, Partnership, and Tourist Information Awards from the Portuguese Association of Museology, the distinctions as Best International Attraction (2022) and Best National Attraction (2022 and 2023) at the Tiqets – Remarkable Venue Awards, and the consecutive Tripadvisor Travellers’ Choice awarded to the Museum and the Estádio do Dragão in 2025.

In addition to these distinctions, the FC Porto Museum is an affiliated member of UN Tourism (UNWTO – United Nations tourism body) and the European Tourism Association (ETOA), and is part of the Board of the Porto and Northern Portugal Tourism Association.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇵🇹 here.