Coluna do Fla
·6 September 2025
Flamengo calls for end to TV money payments to Brasileirão clubs

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Yahoo sportsColuna do Fla
·6 September 2025
Flamengo and other clubs from Libra have not reached an agreement regarding the criteria for dividing television revenue. The Most Beloved, for bringing in more viewers, believes it should receive more, which has angered the other teams. Also irritated, Fla sent a notification to the other clubs and to Globo requesting that pay per view money no longer be distributed until an agreement is reached.
The current board of Flamengo, led by Luiz Eduardo Baptista, is against the deal made by the previous administration and is trying to change the terms. In the view of the group running the club, the Rubro-Negro loses approximately R$ 100 million, while teams like Bahia, Red Bull Bragantino, Atlético-MG, and Vitória will benefit. The information about the notification sent by Mengo to block the distribution of pay per view funds comes from journalist Rodrigo Mattos of UOL.
The payment of television rights is divided into three parts: open TV, cable TV, and pay per view. In the first two, Flamengo is not seeking changes. But the third point is what bothers the club. Since it has more red-black supporters as subscribers, Mengão believes it should receive the largest share.
In the agreement between Globo and Libra, the expectation is that R$ 1.17 billion will be divided among the 20 teams of the Brasileirão. However, the lack of agreement is over the variable amount, which will be between R$ 100 million and R$ 200 million for pay per view, depending on the revenue collected.
In other words, Flamengo does not think it is fair that, in a match between the Rubro-Negro and Red Bull Bragantino, both receive the same amount from the pay per view audience. The board of the Most Beloved believes that the vast majority watch the match to support the team from Rio. Therefore, Fla wants the payment to be proportional to the number of subscribers, and not based on Ibope ratings.
While the board of Flamengo fights for better conditions off the field, on the field, the team continues its preparation for the Brasileirão and the Libertadores. This Saturday (06), coach Filipe Luís led training at Ninho do Urubu in preparation for the match against Juventude, on September 14, in Caxias do Sul.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.
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