FSG to seal sensational deal; Liverpool surge 1400 per cent | OneFootball

FSG to seal sensational deal; Liverpool surge 1400 per cent | OneFootball

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·10 August 2026

FSG to seal sensational deal; Liverpool surge 1400 per cent

Article image:FSG to seal sensational deal; Liverpool surge 1400 per cent

FSG will reportedly sign off on a deal this week that shows Liverpool have surged 1400 per cent in value. Absolutely incredible.

Cast your mind back to 2010 and Liverpool were legitimately on the brink of administration. Their ownership at the time, Tom Hicks and George Gillett, had devastated the club, with the Royal Bank of Scotland - the bank that had loaned them the money to buy the club - taking control of LFC and selling it.


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That sale was to NESV, now FSG, who purchased Liverpool for around £300m. It's been an incredibly long journey since and FSG, led by John Henry, managed to get the Reds back to the top of football.

But is this era coming to a close? Reports broke on Monday that a big-money consortium is to buy around 33 per cent of Liverpool in a deal that values the club at around £4.5bn, per The Times.

The consortium would feature Jeff Bezos, considered the third-richest person in the world, as well as Facebook co-founder Eduardo Saverin. It would be fronted, however, by former Queen's Park Rangers owner Amit Bhatia, son-in-law of one of India's richest people.

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This valuation, though, shows off the work FSG have done with Liverpool - as well as the wealth currently flowing in football. It's an increase of around 1400 per cent in value, which should explain why the likes of Bezos are now interested in getting involved.

Football clubs, at least those at the top of the game, are assets that continue to rise in value, while holding very little risk if there's no real chance of relegation. American sports teams, for instance, have literally no risk of relegation, something that drives their valuations sky-high as they can't fail as long as the sport is popular - valuations that go beyond far bigger football clubs.

It will, therefore, be interesting to see what this means for Liverpool and the English game. The more wealth that gets involved, especially from America, the more risk there actually is.

After all, only 20 teams can play in the Premier League any give year and only five (usually) can play in the UEFA Champions League. In other words, they can't all have their no-risk financial assets, so suddenly the risk arrives.

The 'Super League' was an attempt to remove that risk permanently, foregoing relegation and locking in those gigantic valuations for a select few. That failed back in 2021 - but there's every chance that the richest clubs try it again.

We'll just have to see what the future holds, then. What we do know is that Liverpool as a club is about to change, with at least partial new ownership that holds the potential for full ownership down the line.

A period of uncertainty is ahead. That's for sure.

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