Globo hits ratings record with Flamengo v Palmeiras in the Libertadores | OneFootball

Globo achieved its best rating of the year with Flamengo’s title-winning football

The red-and-black Nation is celebrating Flamengo’s fourth championship in the Copa Libertadores da América. However, it’s not just the fans who are grinning from ear to ear. Globo, which broadcast the final against Palmeiras to all of Brazil, managed to break its audience record for the season.

According to Kantar Ibope Media, the final of the Copa Libertadores peaked at 39 points and 63% share of TVs turned on. This surpassed the previous record, which also belonged to Flamengo, in a match against Bayern Munich (GER) in the Club World Cup. On that occasion, there were 38 points and a 60% share.

Compared to the yearly average, there was a 58% increase and a 29-point share gain compared to the same time slot over the previous four Saturdays. Considering Globo’s entire broadcast, which started at 4:28 PM and ended at 8:49 PM, the average was 32 points and a 52% share.

WHAT ABOUT THE RATINGS FOR THE ARRIVAL?

Flamengo kept Globo smiling on Sunday (30th) as well. With the fans’ impressive celebration upon arrival in Rio de Janeiro, the network achieved 15 points and a 34% share from 12:30 PM to 2:16 PM, a Sunday record since July 2024.

According to Kantar Ibope Media, one ratings point represents 48,836 households and 120,893 people in the Metropolitan Region of Rio de Janeiro. It’s worth noting that the game in São Paulo did not break the record, as it reached 28 points, falling short of Ecuador vs. Brazil, which scored 30 in the São Paulo capital.

MORE AUDIENCE RECORDS ON THE WAY?

Globo is expected to have another huge audience this Wednesday (3rd), when Flamengo faces Ceará in the penultimate round of the Brasileirão. The match kicks off at 9:30 PM (Brasília time) at Maracanã, with full coverage from Coluna do Fla.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.