How much could Vasco lose under the new betting rule? Find out | OneFootball

Vasco is among the clubs affected by the Federal Government’s new rule for betting companies. The measure restricts advertising, marketing, and sponsorships in the sector, putting pressure on contracts that are part of teams’ financial planning.

RTI Esporte Agency has learned that Vasco’s contract with Sportingbet, valid until 2027, could generate up to R$ 95 million next season. Part of that amount, however, depends on meeting certain targets.

Sportingbet currently holds the main commercial spot on Vasco’s shirt. The deal was announced in July and represented one of the club’s main commercial operations for the following cycle.

Under the new regulation, the exposure of betting brands on sports properties is now affected. This puts Vasco in a position where it must assess the effects of the measure on a contract that still has more than a year left to run.

Contract could reach R$ 95 million

The agreement provides for R$ 35 million in fixed amounts, in addition to R$ 10 million allocated to marketing initiatives. There is also up to R$ 35 million tied to commercial performance and another R$ 15 million earmarked as sports funding.

Altogether, the cap reaches R$ 95 million for 2027. Since part of the installments depends on targets and conditions set out in the contract, the amount does not necessarily represent the full sum Vasco would receive.

Even so, the size of the figure shows the scale of the problem. If the partnership is ended or needs to be renegotiated, the club will have to find an alternative to replace a significant source of revenue in its planning.

Brazilian football depends on betting companies

The impact is not limited to Vasco. Betting companies have become one of the main commercial forces in Brazilian football in recent years, occupying shirt space, boards, digital properties, and other exposure platforms.

A survey cited by Folha indicates that 14 of the 20 Série A clubs had sponsorships from betting companies. In 2025, those deals generated around R$ 1.03 billion, or 7.2% of clubs’ revenues. The new rule affects an important commercial source for Brazilian football.

Vasco will have to redesign its planning

For the Rio club, the problem is made worse by the timing of the deal. Sportingbet had recently taken over the most valuable space on the kit, and the contract was structured to remain in force until December 2027.

Now, the board will have to monitor the effects of the new regulation and decide how to handle the agreement. If the partnership cannot be maintained under the current terms, it will be necessary to seek another source of revenue to reduce the impact on the budget.

The amount of up to R$ 95 million, therefore, represents more than just a commercial figure. It is potential revenue that may need to be replaced if restrictions on betting companies make it impossible for the agreement to continue.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.