“Nordic mentality” in focus: HSV unveil alternate kit! | OneFootball

HSV have completed their kit set for the 2026/27 season. After unveiling the home and away versions, the Rothosen have now also presented their new third kit.

The focus is on a dark blue and red design. The jersey is predominantly dark blue and is complemented by red vertical stripes. These run across the front and the lower back area. It also features a blue-and-white crew neck and off-white stripes on the shoulders. The words “NUR DER HSV” appear on the back of the neck.

According to the club, HSV based the color choice on its connection to the Hanseatic city. The red elements are intended to reference Hamburg and visually distinguish the shirt from the other two versions in the new collection. It “underlines the bond with HSV’s home port and brings the northern mentality onto the pitch,” the club explained in a press release.

Another Hamburg detail appears in the presentation itself: the campaign surrounding the jersey references the regional pastry known as the “Hanseat.” In doing so, HSV creates another link to the history and tradition of its city.

Source: HSV.de

HSV shirt now available in the shop

The third kit was created in collaboration with supplier adidas and sports retailer 11teamsports. With its dark blue and red vertical stripes, it clearly stands out from the club’s other shirts for the new season. These elements “create a dynamic look,” according to HSV.

The new jersey is now available in the online shop. It is offered for men, women, and children. There is also the option to add the nameset of HSV’s men’s professionals or the women’s team. The third kit costs €99.95 for adults, while the children’s version is available for €69.95.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇩🇪 here.