Nosso Palestra
·24 October 2025
Palmeiras Pay: new ways for fans to invest and earn more PorCoins

In partnership with
Yahoo sportsNosso Palestra
·24 October 2025

Palmeiras Pay functions as a complete digital account, with credit and debit cards, and features similar to those of digital banks. The difference lies in its direct connection with Palmeiras fans, who can manage money, invest, and accumulate club-related rewards.
Naturally, this impacts and relates to the growth of sports betting among sports fans, considering the digital possibilities of interacting with the club and online products. Play responsibly.
The three new investments offered by Palmeiras are the CDB Maior Campeão do Brasil, CDB Avanti Palestra, and Invest Família Palmeiras. All offer returns higher than savings accounts and allow the accumulation of so-called "PorCoins," a digital currency that can be exchanged for exclusive experiences.
These experiences include visits to the club's facilities and the possibility of watching games directly from the field, among others. The investment follows the same logic as traditional financial products, with minimum amounts, grace periods, maturity, and defined returns.
Everything is done through the official Palmeiras Pay app. In practice, the fan invests, monitors the profitability, and converts their PorCoins into benefits, strengthening the daily connection with the club.
According to official Palmeiras channels, the digital account that even launched a campaign with Marcão already has almost a million users, which is considered a success. This is due to the engagement with the team and the digital activities provided, which we will discuss in more detail in a topic below.
In addition to the large user base, Palmeiras describes the strategy as part of strengthening its "ecosystem," where financial services, benefits, and matchday connect in an integrated way.
This reach shows that the app has become a daily point of contact with the fan, not just seasonal, reducing the dependency on the game calendar to maintain base engagement.
The values obtained from this relationship aim to strengthen the club's ecosystem, increasing the synergy between the fan and the team. The daily use of the digital account is an effective way to achieve this purpose, something that has already been proven in the service's numbers.
The trend is that new complementary features, such as themed insurance, benefit wallets, and integrations with supporter programs, will keep the topic relevant in the coming weeks and expand engagement.
It is also important to highlight the influence of online casinos and sports betting, which, through fan participation, help sponsor Palmeiras and other national clubs. The results have been positive for all parties, although the sector requires understanding and practice of responsible gaming.
For the reader, the main points of attention in the coming weeks include adherence to CDBs, the volume of PorCoins exchanged for experiences, and possible integrations of the app with matchday routines.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.









































