Photo: WWE unveils ‘Legacy Title Belts’ for 13 European clubs including AC Milan | OneFootball

WWE, World Wrestling Entertainment, has unveiled new belts for its title series in partnership with 13 of the biggest European football (soccer) clubs. As you would expect, AC Milan are one of the clubs.

Football is becoming increasingly popular in the United States, with Milan star Christian Pulisic leading the way, and this has also resulted in more commercial partnerships. WWE is the latest to join the party, announcing the launch of its ‘Legacy Title Belts’ for 13 European clubs today.

“WWE, today unveiled exclusive WWE Legacy Title Belts featuring the official branding and colors of 13 major European football clubs including Paris Saint-Germain, Juventus, Inter Milan, AC Milan, Celtic FC, Rangers FC, BVB Dortmund, Chelsea FC, Tottenham Hotspur, Aston Villa, West Ham United, Manchester United and Manchester City.

“The WWE Legacy Title Belts, representing a select group of the biggest football clubs in the world, are emblazoned with the unique colors and official markings of each team. The collection follows the release of officially licensed NFL, MLB, NBA, NHL and Collegiate WWE Legacy Title Belts,” the statement read.

Sadly, as with everything these days, the belts aren’t exactly cheap as fans will have to fork out a whopping $549 to get their hands on one.

While Milan’s belt is a given, considering the history and pedigree of the club, it’s equally true that Gerry Cardinale and RedBird are eager to get all the exposure they can. The goal, of course, is to continue to grow the brand and increase the revenue.