Roger Schmidt takes over Jürgen Klopp’s old Red Bull role | OneFootball

Roger Schmidt officially began his journey as Red Bull’s Head of Global Soccer, a role previously held by Jürgen Klopp. The executive returns to the organization with the challenge of restructuring and boosting the brand’s sporting project.

Alongside Florian Scholz, who is in charge of the commercial side, Schmidt will lead the group’s entire football division. The new duo’s ambition is clear: to build teams capable of developing the world’s best young talents and reaching the top of the sport.

"It’s very good to be back in the Red Bull family," Schmidt said on his first day. "This environment is unique in world football, and it’s the ambition behind it that makes it so exciting."

The work on the ground has already begun. In the first few weeks, Schmidt’s schedule will be dedicated to internal visits and meetings with coaching staffs, sporting directors, and youth academy coordinators.

At this early stage, he will also be in the stands to closely follow Red Bull Salzburg and RB Leipzig matches, as well as making his first public appearances in the media.

By the end of the year, the assessment tour will expand to the company’s international branches. The goal is to map out the situation and the real needs of each team in order to define, precisely, the next steps for Red Bull’s football empire.

📸 Red Bull

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.