Nosso Palestra
·9 April 2026
What should Palmeiras’ stadium’s new name be? Vote

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Yahoo sportsNosso Palestra
·9 April 2026

Nubank has reached an agreement to purchase the naming rights to Palmeiras’ stadium and will replace Allianz, which has held the rights since 2014. According to information published by ‘O Globo’, the signed contract provides for an annual investment of 10 million dollars, approximately R$ 51 million at the current exchange rate, and will run through 2034.
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What should the new name of Palmeiras’ stadium be?

Synthetic turf being installed at Allianz Parque, in São Paulo-SP. (Photo: Fabio Menotti)
Nubank Park
Nu Palestra
Nu Park
Nubank Palestra Itália
Other
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Currently, the naming rights to Verdão’s stadium belong to Allianz, which has been partnered with the venue since the arena opened. The current contract is worth around R$ 15 million per year, with amounts adjusted over the years in line with inflation. The possible replacement highlights not only the growing value of the venue, but also a shift in the profile of companies interested in associating their brand with Brazilian football
This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.









































