
Anfield Index
·25 août 2025
Journalist: Ownership Battles Define Liverpool and Newcastle Isak Transfer Saga

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·25 août 2025
Newcastle United’s most challenging summer under PIF ownership has exposed the calculated and uncompromising nature of the club’s leadership. The tug-of-war involving Alexander Isak has dominated headlines, yet at its core, this situation is less about emotion and more about strategy.
“Nothing about the approach Newcastle have taken with Alexander Isak is personal or emotional. Reports have detailed shock, hurt and anger at the Isak soap opera, but for PIF and those right at the top, it is about business.” That line from Mark Douglas in I News captures the essence of Newcastle’s position during this turbulent window.
Yasir Al-Rumayyan’s declaration in an Amazon documentary that Newcastle’s ambition was to be “No 1” continues to shape their planning. It sounded bold then, and perhaps even idealistic, but it remains the benchmark by which PIF measures progress. However, achieving such goals requires working within the framework of Profitability and Sustainability Rules (PSR).
Douglas notes that while rival clubs suspected Newcastle’s owners might push to rewrite the rules, reality has been very different. “Do not expect it to mount legal challenges to PSR – this simply won’t happen.” Instead, the club operates within the regulations and even resists the notion of leveraging the Saudi Pro League for assistance. Governance structures and autonomy between the two entities make such moves impossible.
Photo: IMAGO
When it comes to Isak, Newcastle’s valuation remains steadfast, possibly beyond £150m. Without that figure being met and without a guaranteed like-for-like replacement, there was never a realistic chance of a transfer. Liverpool’s £110m bid, viewed on Tyneside as an attempt to unsettle the player, fell well short of expectations.
Newcastle’s succession planning has faltered too. Moves for Hugo Ekitike and Benjamin Sesko failed, leaving Eddie Howe short of options and weakening the squad heading into the season. As Douglas summarised, “They are net losers from the summer saga. Isak should be playing on Monday and his absence leaves Newcastle much weaker.”
Liverpool’s interest in Isak has created tension. Newcastle believes the Reds tried to exploit the club’s PSR position, while Liverpool insists their pursuit of Ekitike was separate from the Isak situation. “Arne Slot is understood to have been a huge fan and their late move was unconnected to their interest in Isak,” according to Douglas.
For Newcastle, the challenge remains the same: build towards those ambitious targets without breaching regulations, while ensuring smart reinvestment from any future sales. This summer shows how little margin for error they have if they want to compete with the established elite.
For Liverpool, this saga reveals two things: ambition and leverage. Arne Slot clearly identified Isak as a player who could elevate Liverpool’s forward line, and the club made its move, even if success was unlikely. Fans will applaud the intent, especially after a title-winning season, but some frustration lingers over the lack of a major attacking addition.
Slot’s system thrives on mobility and technical intelligence, qualities Isak offers in abundance. Newcastle’s refusal to entertain anything below £150m, however, leaves Liverpool considering alternatives. The market will only get more competitive, so decisive action in January or next summer feels inevitable.
Liverpool’s interest also underlines the changing Premier League landscape. Newcastle are no longer a side that can be raided easily, and PIF’s rigid approach ensures every negotiation is fought on their terms. For Liverpool supporters, the saga serves as a reminder that strengthening at the very top level is now more complex than ever.