Official: Real Madrid announce new sponsorship agreement | OneFootball

La Liga giants Real Madrid have on Wednesday announced a new potentially lucrative sponsorship agreement.

The Spanish champions have teamed up with electronics company Hisense, in an agreement spanning through to the summer of 2027.

The news was announced across Real’s website and social media platforms on Wednesday afternoon, as follows:

‘Real Madrid and Hisense have announced a collaboration agreement whereby the global home appliance and consumer electronics company becomes the official sponsor of our club for the next three years. With this partnership, Hisense becomes a regional partner of Real Madrid in Spain, Africa and the Middle East.’

Turning attentions away from matters in the boardroom, and towards ongoings on the pitch, Real Madrid are set to mark their return to action on Thursday evening.

Fresh off a first La Liga win of the season last weekend, Carlo Ancelotti’s troops will make the trip to Gran Canaria, hopeful of closing the gap on arch rivals Barcelona atop the table by way of a 2nd successive three-point haul, at the expense of Las Palmas.

Conor Laird | GSFN