Nur die Raute
·19 août 2025
Pure derby fever: unique TV experience for HSV v St. Pauli

In partnership with
Yahoo sportsNur die Raute
·19 août 2025
Already on the 2nd matchday, the city derby between HSV and St. Pauli takes place. TV viewers can look forward to a special behind-the-scenes insight.
Finally, the time has come: For the first time since 2011, the Hamburg city derby is back in the 1st Bundesliga! Already on the 2nd matchday, perhaps the most emotional game of the season is on the schedule. On August 29, Hamburger SV will face FC St. Pauli at the Volksparkstadion. And according to a Bild report, this derby has the potential to be more electrifying than ever before, especially for television viewers.
With the new TV contract of the DFL, which runs until 2029 and brings the 36 professional clubs 4.484 billion euros, a new era of broadcasting begins. Under the motto "closer to the game," viewers can look forward to unprecedented insights. The derby between HSV and St. Pauli is one of the so-called "flagship games" that are to be specially staged.
After the final whistle, fans can not only go onto the pitch but even into the locker room corridors. There, exclusive interviews with players from both teams await. Each club must send one professional to the microphones per match.
Even before the kickoff, there could be goosebump moments: Twice per season, the teams are accompanied by cameras on their journey from the hotel to the stadium. The recordings are made without sound and exclusively in the direction of travel. A player nominated for the starting lineup from each club is then ready for a first TV interview.
"We clubs must understand that we need to open the doors. HSV is ready for it," HSV's CFO Eric Huwer had already explained in the spring. Against FC St. Pauli, the announced footage will be shown for the first time from Hamburg's Volksparkstadion!
This article was translated into English by Artificial Intelligence. You can read the original version in 🇩🇪 here.