Sunderland outline £200 million turnover and summer investment plan at fan meeting | OneFootball

Sunderland’s hierarchy told supporters the club now has a global commercial reach, and that owners are preparing a major summer investment across infrastructure. The update followed a seventh-place Premier League finish under Regis Le Bris, sealing Europa League qualification.

The mid-May Supporters’ Collective meeting included interim CEO Tom Burwell, director of football Florent Ghisolfi, and staff members Paul Kingsmore, Georgi Rusev, Steve Wood, Emily Jewitt and Chris Waters. Fan groups present included the Branch Liaison Council, Red and White Army and the Senior Supporters Association, according to Sunderland Echo. Individual fans also attended.

Meeting notes said recent organisational changes were strategically planned, with Burwell stressing long-term design rather than reaction. The ownership is focused on what success looks like in the Premier League, with turnover now £200 million compared to £44 million largely within a 30-mile radius. The club will prudently scale both business and football operations this summer and become a different organisation while maintaining ties with the local community.

The owners, working with Delaware, outlined a significant investment programme. Hospitality boxes will be refitted, ageing areas of around 30 years will be refurbished, and safe standing capacity will be expanded. Entrance areas are set for new wow-factor features, the academy will receive major funding, and LED upgrades aim to lift revenue and the matchday experience.

The ownership group includes Kyril Louis-Dreyfus and Juan Sartori, who are set to back the plans.

Source: Sunderland Echo