EFL urged to take action amid Ipswich Town, West Brom ticket situation | OneFootball

Ipswich Town have been questioned over how much they are charging West Brom supporters

This article is part of Football League World's 'Terrace Talk' series, which provides personal opinions from our FLW Fan Pundits regarding the latest breaking news, teams, players, managers, potential signings and more…

Ipswich Town are set to welcome West Bromwich Albion to Portman Road on October 25.

The Tractor Boys entered this season determined to impress after a miserable return to the Premier League last term, which saw them relegated in 19th place.

Kieran McKenna possesses one of, if not the division’s best squad and his side were tipped by many to go straight back up to the top-flight, but the 2025/26 campaign hasn’t started in ideal circumstances.

Ipswich Town failed to win in their first four matches and were knocked out of the EFL Cup on penalty kicks by League Two side Bromley.

A 5-0 demolition of Sheffield United looked to be a turning point for the Tractor Boys, but they only avoided defeat against Blackburn Rovers in their next outing due to the match being abandoned.

West Bromwich Albion started the season in fine form, with victories over Blackburn Rovers, Wrexham and Stoke City firing them into the top three during the September international break.

Defeats against Derby County and Middlesbrough have been major blows since then and another source of disappointment has come from an update about ticket prices for their visit to Ipswich Town.

Calls for EFL action with a Championship ticket price cap amid West Brom fume over Ipswich Town decision

It was recently announced that West Brom fans were being charged £38 for an adult ticket by Ipswich Town, which was immediately condemned for being too expensive.

Football League World’s Ipswich Town fan pundit, Adam Wilkin, sympathises with the Baggies’ travelling support and believes that a price cap must be introduced for Championship away tickets.

“I think there needs to be a Championship price cap like there is in the Premier League,” stated Adam. “The fact is that it's way cheaper to go to Old Trafford compared to Portman Road.

“We’re not the only club out there that is charging a huge amount for away days. But I think there needs to be a cap in there to make it cheaper for the fans.

“I know that some of it is because of the area of the pitch, and it has to be reciprocal with how much the home fans pay in different areas.

“But all that means is that clubs put their away ends where the expensive home end seats are and stuff like that.

“£38 for a Championship game is a bit much, but it's not the worst I've seen in by a long way.”

A price cap on away tickets would be welcomed by all EFL supporters

Given how hard it is for fans to financially support their teams across 46 matches, it seems absurd that measures still haven’t been put in place to ease this burden.

Premier League clubs have agreed on a £30 price cap on away tickets for the last 10 seasons, which has subsequently seen a rise from 82 per cent to 91 per cent in attendances.

Given that it costs less to watch a top-flight clash at Anfield than it does for some away trips in the EFL, it is no wonder that supporters are beginning to call for restrictions.

If prices were lowered, more fans would be able to travel to games, creating better atmospheres across all three EFL divisions, which is much better for the spectacle of the show as a whole.