Mexico City metro station’s World Cup makeover divides locals as it’s branded ‘failed aesthetic’ | OneFootball

The sound of construction echoed through Mexico City's Hidalgo metro station, a site that was already famed for its internet memes, as workers rushed to complete a lavish makeover ahead of Thursday's FIFA World Cup opening ceremony.

The station's marble floors and a grand chandelier, alongside rows of lamps evoking scenes from Harry Potter or Titanic, were being installed amidst a flurry of activity. Locals navigating the bustling transport hub reacted with a mix of amusement and exasperation, frequently pausing to photograph the controversial facelift.

This cosmetic overhaul, intended to spruce up the capital for an influx of global visitors, has instead become a lightning rod for criticism. Many argue it symbolises a government prioritising superficial appearances for World Cup fans over addressing the city's long-standing and critical structural issues.

"People make fun of it because it's a failed aesthetic, it doesn't make a lot of sense," said Silvia Escamilla, 28, as she hurried through the station. "All these renovations are like putting makeup on the city, because the infrastructure they could actually invest in just isn’t there."

For weeks, Mexico City workers have plastered walls and metro cars with cartoon axolotls, the mole salamander that has become a city mascot. They also have painted bridges purple and planted Mexican marigold flowers typical of Day of the Dead celebrations in November.

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Mexicans milling through the busy Hidalgo metro station pointed and laughed, occasionally snapping pictures of the face-lift that has become the subject of a cascade of internet memes (ap)

The 22 million residents of the sprawling capital, known as Chilangos, have jokingly referred to the renovations as the city's “axolotlization.”

They have posted videos of flooded underpasses next to freshly painted murals of axolotls and crumbling stairs and potholes painted bright purple.

Hidalgo station, in the heart of the downtown, has perhaps become the subject of more memes than anywhere else in the city.

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People walk past scaffolding toward a platform at Hidalgo station (Reuters)

When city workers installed the chandelier near the metro entrance and rows of Victorian wall lamps in May, social media users were quick to joke that authorities were trying to make the gritty metro system look like it was in a European city.

Social media creators mock the changes

Residents began to show up at the station in elegant dresses in videos layered over Mozart music. One social media influencer descended the marble stairs dressed as the Beast from the classic Disney cartoon Beauty and the Beast. Another arrived as Napoleon Bonaparte in a white wig and French military uniform.

“May you have an elegant metro connection,” one social media influencer said as he strolled through throngs of commuters dressed in a tuxedo and top hat.

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The 22 million residents of the sprawling capital, known as Chilangos, have jokingly referred to the renovations as the city's “axolotlization” (Reuters)

Another filmed herself selling pink dresses aboard one of the metro trains, yelling to passengers that the items matched the “etiquette” of Metro Hidalgo.

Many more posed next to marble floors and walls torn up by construction ahead of the soccer tournament being hosted by Mexico, the United States and Canada.

The humor highlights larger issues

The crush of jokes amused Mexicans for weeks, but also cut to the core of a deeper problem in the city, said Aldo Solano Rojas, an art historian in Mexico City who has criticized the remodel.

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A dancer holds a replica of the World Cup trophy as soccer fans stand along Reforma Avenue in Mexico City (AP)

Failures to prioritize issues like the metro's crumbling infrastructure and holes in the major municipal roadways show the government “doesn't understand the real needs of the city,” he said.

“State presence, at its best, is reflected in well-maintained sidewalks and adequate transportation infrastructure that doesn't collapse every day,” Solano Rojas said. “It's not reflected in frivolous, superficial axolotl murals while the streets are flooding.”

The criticisms come in the midst of wider social unrest in Mexico City as the country's teachers union, families of Mexico's 130,000 missing people and a range of other social movements use the proximity to the event to pressure authorities.

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Many more posed for photos beside the marble floors and walls, even amidst ongoing construction ahead of the tournament co-hosted by Mexico, the United States, and Canada (Copyright 2026 The Associated Press. All rights reserved.)

The government also has faced accusations of displacing sex workers and street vendors in an effort to clean up the streets. Despite the tensions, city workers on Wednesday were still racing to complete construction ahead of the opening ceremony and first match.

Mirna Baranco looked fondly on the renovations, but the 46-year-old laughed at the chandelier over Hidalgo construction workers. She nudged her boyfriend and pointed.

“I've already seen it all over the place on Facebook, but not in real life,” she said.

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Mexico is regarded as an outsider for this summer’s tournament with bookmakers offering odds of around 66/1 for them to lift the trophy (Getty)

Baranco understood the criticisms, but said she didn't think it was necessarily a bad thing that authorities were making changes to be more attractive to international visitors. The World Cup has helped push local governments to make needed renovations, even if some look a little out of place, she said.

The changes show that “Mexico isn't just how others stereotype us, as a country with narcos,” Baranco said. “Mexico has a lot to give the world.”