Palmeiras and Leapmotor finalise last details, announcement on the way | OneFootball

Leapmotor, a Chinese electric vehicle company, will be the new sponsor of Palmeiras after the departure of Fictor, as reported by NOSSO PALESTRA in recent days.

Announcement Coming Soon

NOSSO PALESTRA has learned that the parties finalized the last details this week and are now working to make the official announcement. The brand’s debut is expected to take place in the match against Grêmio, on April 2nd, at Arena Barueri.

Agreement Details

NP has found that the company is finalizing the last details with Verdão to have its brand displayed on the back of the men’s, women’s, and youth football shirts, and will pay around R$ 20 million in fixed payments plus performance bonuses per season for a two-year contract.

Initially, the agreement does not include the main space on the youth team uniforms, which will be negotiated independently by Palmeiras, unlike what happened with Fictor.

Palmeiras’ Visibility and Rival Competition

Leapmotor, which recently entered the Brazilian market, is betting on the great visibility provided by Verdão due to recent achievements in all categories to boost demand and sales of its vehicles in the country.

Additionally, with BYD entering football by sponsoring Corinthians and expressing interest in the naming rights for Morumbi, Leapmotor sees it as necessary to enter this market to compete and seek its place in this rapidly growing sector in Brazil.

Presence in Football

Recently, the company entered South American football by sponsoring Universidad Católica of Chile, just months after starting operations in the country, and now seeks to repeat this with Verdão.

About Leapmotor

Founded in 2015, Leapmotor is a company specializing in intelligent electrified vehicles based on technology. Its founder, Mr. Zhu Jiangming, is an electrical engineer with over 30 years of technical experience. Leapmotor is headquartered in Hangzhou, Zhejiang Province, China, and its business scope covers intelligent design of electrified vehicles, research and development, manufacturing, intelligent driving, electric motor control, battery system development, as well as cloud computing-based vehicle network solutions.

In Brazil, the company was officially launched in November 2025 and is a member of Stellantis, an automotive group that includes brands such as Fiat, Jeep, Ram, Citroën, and Peugeot.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.