Papo na Colina
·12 Desember 2025
Vasco’s true sponsorship deal revealed: “The R$70 million claim is a lie”

In partnership with
Yahoo sportsPapo na Colina
·12 Desember 2025

The Vasco da Gama fan might have been misled about the real figures displayed on the most prestigious spot of the cross-maltese jersey. An exclusive investigation by the profile Arena Cruzmaltina, together with journalists Carlos Berbert and Matheus Giuberti, has brought to light the financial reality of the contract with Betfair, and the numbers are much lower than those speculated in the market.
For a long time, it was circulated that the agreement would yield around R$ 70 million annually to the coffers of São Januário. However, the investigation reveals that the fixed amount paid by the betting house is far from that sum, being actually less than R$ 50 million per year.
The discrepancy occurs because the contract was designed based on aggressive sports goals, such as qualifying for the Libertadores and winning titles. Since the club did not achieve these sports objectives during the period, the financial "trigger" was never activated, leaving Vasco with a fixed income even lower than that of Cruzeiro, which has a partnership with the same company.
Besides the financial frustration, the future of the partnership seems doomed. The trend is that Vasco will not renew with Betfair for 2026. The negotiations are described as difficult and the relationship between the parties "is not the best," making a new agreement unlikely in the current scenario.
To make matters worse, the "automatic" transition to Betnacional (which belongs to the same economic group, Flutter Brazil, and took Betfair's place at Cruzeiro) is also on the rocks. The talks with the other brand of the group are considered superficial and without progress. Thus, Vasco is expected to go to the market to seek a completely new partner for 2026, aiming for a contract that offers a fixed value consistent with the club's stature, without relying so much on uncertain variables.
+ Follow Papo na Colina's social networks: Thread, Bluesky, Twitter, Facebook, Instagram, Youtube, Tiktok and Google News.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.
Langsung









































