🏆 Going to collect it? Everything about the 2026 World Cup album

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OneFootball

·30 aprile 2026

🏆 Going to collect it? Everything about the 2026 World Cup album

Collecting World Cup stickers is a true tradition passed down from generation to generation.

To the delight of football fans of all ages, the wait is finally over: the official 2026 World Cup album is starting to arrive at newsstands between this Thursday (30) and Friday (1st)!

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With the competition’s new format featuring 48 national teams, the publication had to grow.

Unlike previous editions, which usually had between 80 and 90 pages, this year’s album has 112 pages.

To complete the 2026 edition, collectors will need to gather 980 stickers (around 300 more than in the last World Cup), 68 of which are special shiny stickers.

Prices and available versions

Panini, the publisher responsible for the release, has made different formats available to suit all types of collectors.

The sticker pack now comes with 7 stickers and costs R$ 7.00.

Check out the album prices:

Paperback (traditional): R$ 24.90
Hardcover: R$ 74.90
Special Edition Hardcover (Silver or Gold): R$ 79.90

How much does it cost to complete?

Completing the 2026 World Cup album will require solid financial planning from collectors.

With the tournament expanded to 48 national teams (and the inclusion of 980 stickers in total), the hobby has become considerably more expensive.

Here is a breakdown of how much it will cost to fill the album in this edition:

The ideal scenario (and almost impossible): The absolute minimum cost to fill all 980 spots is R$ 980. That represents an 82.84% increase compared to the last edition. However, the chances of buying all those stickers without getting a single duplicate are the same as winning the Mega-Sena with a simple bet 55 times in a row. In other words: in practice, it’s not going to happen.
The solo scenario (no trading): If you decide to take on the challenge by buying packs on your own and don’t want to trade your duplicates with anyone, the album’s average cost jumps to a staggering R$ 6,200. The estimate was calculated by mathematician Gilcione Nonato, from UFMG.
The social scenario (with trading): The classic swapping of stickers with friends or at meetup spots is still the best way to save money. For those who trade as many duplicate stickers as possible, the estimated final cost to complete the collection drops to around R$ 1,500.

Where to buy and partnerships

In addition to traditional newsstands, bookstores, and supermarkets, distribution has gained new channels and strategic partnerships this year:

Panini website: Online sales directly through the official distributor.
McDonald’s: The fast-food chain will sell promotional packs for R$ 5.00 (sold separately or together with meal combos). Attention: these packs do not contain shiny stickers. Each pack from the chain includes a discount coupon for McDonald’s itself, one team sticker, and four player stickers.
iFood: For those in a hurry, the delivery app has launched an exclusive virtual store that promises to deliver sticker packs to your doorstep in up to 10 minutes.
Havan: The retail chain’s stores will not only sell the packs across Brazil, but will also serve as official meeting points to promote the traditional swapping of duplicate stickers among collectors.

And Brazil?

Present in the last three editions of the album, Neymar is left out this time.

The 18 Brazil players featured as stickers are:

Alisson, Bento, Marquinhos, Éder Militão, Gabriel Magalhães, Danilo and Wesley; Casemiro, Lucas Paquetá and Bruno Guimarães; Luiz Henrique, Vinícius Jr, Rodrygo, João Pedro, Matheus Cunha, Gabriel Martinelli, Raphinha and Estêvão.

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