BOMA unveiled as official mascot for the Under-17 World Cup | OneFootball

Just a few days before the start of the FIFA U-17 World Cup Qatar 2025, the official mascot of the tournament has been revealed: BOMA, a desert owl that symbolizes wisdom, vision, and the search for new talents.

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The name “BOMA” means “owl” in Arabic and pays tribute to the legendary Serbian coach Bora Milutinović, who led five different national teams in World Cups and became an important figure in the development of Qatari football.

With 48 participating teams, this will be the largest edition in the history of the U-17 World Cup, held between November 3 and 27 at the modern Aspire Zone complex in Doha. The mascot highlights the role of scouts and talent developers, often little recognized, who help to discover future football stars.

Milutinović, who has lived in Qatar since 2009, played an essential role in the evolution of local football—as a consultant, mentor, and ambassador of the Aspire Academy, where champions of the Asian Cup and players from the national team were trained. Just like the coach, BOMA represents wisdom and a keen eye on the new generations of athletes.

Tickets for the tournament are already on sale at FIFA.com/tickets. The event promises a festive and family-friendly atmosphere, bringing together the greatest promises of world football, following the tradition of revealing names such as Neymar, Iniesta, Figo, Buffon, and Ronaldinho—all former participants in the competition.

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This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.