Glorioso 1904
·08 de junho de 2026
João Gabriel uses Real Madrid vote to criticise Benfica, even Guinness

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Yahoo sportsGlorioso 1904
·08 de junho de 2026

João Gabriel commented once again on Benfica’s political situation and the recent election at Real Madrid, in a post on the professional network LinkedIn, where he criticized the way certain debates have been interpreted in the public sphere.
The former Eagles communications director stressed that it makes no sense to draw parallels between voter turnout at Benfica and the electoral process at the Merengue club, calling such comparisons “a childish and absurd exercise.” In his view, the key is to refocus attention on sporting performance and winning titles.
In the post, João Gabriel began by referring to the impact of the electoral strategy used in the club’s most recent elections, in which the massive turnout of members led to a record recognized by the Guinness World Records. For the former official, the mobilization had merit from an organizational and engagement standpoint, but should not be confused with sporting achievements.
“Guinness is a commercial brand, nothing more than that,” he wrote, adding that Benfica “did not need Guinness to prove its stature.” Even so, he acknowledges that the initiative had strategic value in energizing the electoral process.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇵🇹 here.
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