Flamengo announce new shirt sponsor | OneFootball

Car manufacturer GAC will appear on Flamengo’s kit

The most valuable kit in the country, Flamengo’s Sacred Mantle, will carry even more “weight.” That is because the club announced this Tuesday (24) that it has signed a sponsorship deal with car manufacturer GAC. The confirmation came after approval by the Deliberative Council.

Under the agreement, GAC’s logo will be displayed on the shorts of the professional team’s official kit during this season’s competitions. “A choice that goes beyond visibility. In football, it is the legs that drive the game forward: they provide power, speed, bursts of acceleration, and quick changes of direction. That same concept guides GAC, a brand driven by performance, technology, and dynamism,” the company said in a statement.

GAC will also appear on training and pre-match shirts. The brand will also have a prominent presence on Flamengo’s official team bus, interview and press conference backdrops, as well as the possibility of displaying vehicles around Maracanã Stadium on matchdays.

In addition, at the Ninho do Urubu training center, GAC will have four fixed advertising boards, plus two more at the club’s social headquarters. During Brazilian Championship matches, the automaker will also have one minute of exposure on LED boards per game and four appearances on the Maracanã big screens, with 30-second brand videos.

WHAT DO GAC AND FLAMENGO SAY ABOUT THE PARTNERSHIP, AFTER ALL?

— We are very pleased to welcome GAC to Flamengo. It is a global, innovative company arriving in Brazil with a consistent brand positioning strategy. For Flamengo, it is very important to have partners who see the club as a relevant platform for connecting with millions of people — said Marcos Senna, commercial director of Clube de Regatas do Flamengo.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.