Coluna do Fla
·14. August 2025
Flamengo close to sealing main sponsor deal, check out the figures

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Yahoo sportsColuna do Fla
·14. August 2025
Only a few details remain for the betting company Superbet to become the new main sponsor of Flamengo. The club has reached an agreement with the company, which will pay R$ 200 million to have its name displayed on the prime spot of the team's jersey. A meeting of the Deliberative Council will be scheduled soon to approve or reject the deal.
The information comes from journalist Venê Casagrande. The previous sponsor, Pixbet, left the Sacred Mantle last Wednesday (13), during Flamengo’s 1-0 victory over Internacional at Maracanã, for the Libertadores. In fact, Mengão thanked the betting house, displaying “thank you, Pixbet” on their uniform.
This Thursday (14), during the first training session after the match, the training shirts at Ninho do Urubu no longer featured any mention of PixBet. The day before, both parties—the club and the betting house—had officially ended the partnership, which lasted four years.
“Clube de Regatas do Flamengo announces that today, after four years of a successful partnership, it has mutually and amicably ended the sponsorship contract with Pixbet. The partnership also included the licensing contract for the Flabet brand. The contract with Pixbet was the largest club sponsorship deal ever made in Brazil. Together, we won several championships: Libertadores 2022, Copa do Brasil 2022 and 2024, Campeonato Carioca 2024 and 2025, and the Supercopa do Brasil 2025. The Club thanks Pixbet for the partnership and wishes them continued success,” wrote Flamengo.
According to journalist Venê Casagrande, Superbet won the race. Flamengo also received a proposal from Betano. The imminent deal with Superbet has even bothered Fluminense, which also displays the brand on its jersey and receives a lower amount than what Mengão will earn.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.
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