Sunderland unveil three-tier 2026/27 membership with ballots, app and new content | OneFootball

Sunderland have launched a three-tier membership for 2026/27, offering ballots and enhanced content around their first European campaign in over 50 years. The club said in a statement that the scheme is open to all supporters.

Prices run from £20 to £48. A £20 tier for existing season-ticket holders gives full access to club content, extra offers, and entry to ballots for away matches at home and abroad.

Away ballots will be drawn from 10% of the allocation for each fixture, with a game-by-game opt in. The Black Cats points scheme continues separately and is unaffected.

The Black Cats Adult tier costs £48 and includes access to the season card waiting list and a ballot for home fixtures in all competitions, plus member rewards and all content.

The Black Cats Academy option is for children, priced at £30 for the first child and £20 thereafter. It includes a mascot ballot alongside the Adult tier benefits.

Memberships go on sale at 10am on Tuesday 14 July. The scheme was shaped with supporter groups, a new app is set to launch later this summer, and early sign-ups before 8pm on Thursday receive £10 off the pre-season streaming package.

Source: Sunderland Echo