Brentford FC
·11 March 2026
Brentford FC confirms 2026/27 season ticket renewal plans

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Yahoo sportsBrentford FC
·11 March 2026

Season ticket prices for general admission categories, including The Dugout area in the south stand, will be increasing by five per cent for the 2026/27 campaign. Prices for junior season tickets will be frozen and all our current concessions for general admission season tickets will continue.
For our most common season ticket (Band B), this increase equates to an additional £1.30 per game for adults, £1 per game for seniors and 80p per game for young persons (aged 18-24) across 19 home games.
The club was able to freeze ticket prices last season. However, we believe price increases are necessary this year as we manage rising matchday and operating costs with the need to support the club’s growth and continued investment in infrastructure.
The club’s Band B prices, which make up 56 per cent of all season tickets, are: £520 for adults, £135 for juniors and children, £395 for fans 65+ and £345 for fans 18-24. This works out at £27.30 per game for adults, £7 per game for juniors and children, £20.80 per game for fans 65+ and £18.15 per game for fans 18-24.
A full breakdown of the 2026/27 season ticket pricing structure for all season ticket bands can be found here. Please note, juniors in the Dugout are charged at the concession rate.
Brentford chief executive Jon Varney said: “Raising ticket prices is not a decision we have taken lightly, but it is necessary in a world of rising operating costs.
“We carefully considered our approach to pricing for this season as we seek to balance financial sustainability with the demands of competing in the Premier League. Despite this uplift in prices, I am proud that Brentford is still one of the most affordable stadiums to watch Premier League football.
“We remain committed to looking after the next generation of Bees fans, which is why we have frozen our junior prices and continue to subsidise away tickets via our Gen10 initiative.
“I would like to thank our fans for their ongoing support to create the fantastic matchday atmosphere we have at the Gtech.”
'I am proud that Brentford is still one of the most affordable stadiums to watch Premier League football'
Over the past few months, the club has engaged and consulted both with its Fan Advisory Board (FAB) and the season ticket fan working group on ticket pricing. This was a vital part of the planning process, and we are grateful for the FAB and season ticket fan working group members’ time and constructive feedback.
Brentford FC’s Fan Advisory Board commented: “We welcome the open and constructive consultation regarding the club’s 2026/27 season ticket plans. Throughout the process, the Fan Advisory Board and season ticket fan working group had a genuine opportunity to represent supporters’ views. We appreciate the transparency around the inflationary pressures facing the club and the club’s continued investment in improving the matchday experience, including stadium Wi-Fi implementation this season.
“While price increases are never popular, we recognise the careful consideration given to supporter feedback and the clear willingness to listen and engage, taking a fair and reasonable approach where possible. Brentford’s season tickets will remain among the most competitively priced in the Premier League, and we welcome ongoing measures to support affordability, including the interest-free monthly direct debit option, guaranteed credit payback for tickets listed on the exchange at least seven days in advance and the freezing of junior season tickets.
“Overall, this collaborative and respectful approach demonstrates the club’s commitment to meaningful supporter engagement, and we look forward to continuing this positive dialogue.”
Stuart Hatcher and Angelo Basu, co-chairs of the Fan Advisory Board.
You can pay for your season ticket in monthly interest-free instalments over a 12-month period to enable more manageable payments. The option to make a single, up-front payment remains, and fans will have the choice between the two methods when you renew.
When you purchase, you can choose to opt in to auto-renewal, and your season ticket will automatically renew each season. You can opt out of auto-renewal at any time.
If you can’t make a Premier League game, list your ticket on the exchange at least seven days before the fixture and you will receive credit worth 1/19th of the cost of your season ticket into your account.
If you list your ticket within seven days before the fixture, you will only receive credit if the ticket sells.
Any ticketing credit accumulated in your account can be withdrawn into your bank account twice per season. We will contact fans around Christmas and the end of the season with details on how to do this.
Our Every Seat Counts policy will continue to keep the Gtech packed with Brentford fans next season.
This season, more Bees fans have been able to experience a matchday, maintaining our brilliant atmosphere and supporting our players. We have also given more than £500,000 back to season ticket holders from ticket exchange sales.
The deadline to list your ticket will remain at 2pm the day before each match.
Following the successful introduction at the start of this season, digital season tickets will continue.
Throughout the season, we have worked hard to make the processes for accessing, forwarding and listing season tickets as smooth as possible and are pleased to see this working well.
TAPs restrictions on forwarding tickets for Category A* fixtures remain in place.
While a digital pass will be the default option for all season ticket holders, physical cards remain available on request for fans who qualify for exemption.
All premium season ticket holders have been contacted by the club with information regarding their licence renewals and ticket pricing, which will also be subject to an increase.
For this year’s season ticket renewal campaign, we invited fans, players, and Keith Andrews to answer: what’s Brentford to you?
That’s Brentford to me celebrates our club, our home, and our community. Shaped by different people with different backgrounds, bound together with a shared love for the same red and white stripes.
Identity, belonging, purpose. Belief, energy, support. Unforgettable moments. Unwavering support. Real love. That’s Brentford to me.
Thank you for your continued support. We look forward to seeing you at the Gtech next season.
Learn more about how to renew your season tickets by reading our FAQs.









































