How BTG Pactual will be involved in running Palmeiras' stadium | OneFootball

How BTG Pactual will be involved in running Palmeiras' stadium | OneFootball

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Icon: Nosso Palestra

Nosso Palestra

·13 August 2026

How BTG Pactual will be involved in running Palmeiras' stadium

Article image:How BTG Pactual will be involved in running Palmeiras' stadium

BTG Pactual Bank is in advanced talks to take over the operation of Nubank Parque through the end of 2044, as reported by NOSSO PALESTRA. Since the construction of Palmeiras’ stadium, WTorre has been responsible for managing the venue.

BTG Bank’s role in the operation of Palmeiras’ stadium

NP has learned that the parties are still working on the final contractual details to seal the deal, such as the construction company’s role in the management at first. Understand the negotiations regarding BTG Pactual Bank’s participation and planning for the operation.


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  • Shared management between BTG Pactual Bank and WTorre for around two years;
  • BTG Pactual Bank will fully take over in the near future, with WTorre keeping around 10% to 20% of the partnership.

Understand the negotiations between BTG and WTorre

In 2024, Enforce, the BTG group’s credit management company, bought the debt taken on by WTorre from Banco do Brasil related to the construction of Allianz Parque, valued at around R$ 650 million. The bank was already considering the possibility of taking over management of Palmeiras’ arena.

Recently, BTG Pactual took part in approving the deal for Nubank to purchase the stadium’s naming rights.

Contacted by the report, WTorre and BTG Pactual Bank declined to comment on the matter.

Palmeiras’ share of Nubank Parque revenues

Palmeiras has a progressive share in Nubank Parque revenues from event rentals, stores, parking, and snack bars.

  • Up to 5 years from the start of the partnership: 20%
  • From 5 years to 10 years: 25%
  • From 10 years to 15 years: 30%
  • From 15 years to 20 years: 35%
  • From 20 years to 25 years: 40%
  • From 25 years to 30 years: 45%

Palmeiras’ share of revenues from naming rights, seats, and luxury boxes:

  • Up to 5 years from the start of the partnership: 5%
  • From 5 years to 10 years: 10%
  • From 10 years to 15 years: 15%
  • From 15 years to 20 years: 20%
  • From 20 years to 25 years: 25%
  • From 25 years to 30 years: 30%

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.

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