MLS Cup 2025 delivers record viewership & social engagement | OneFootball

MLS Cup 2025 delivers record viewership & social engagement | OneFootball

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Major League Soccer

·12 December 2025

MLS Cup 2025 delivers record viewership & social engagement

Article image:MLS Cup 2025 delivers record viewership & social engagement

By MLSsoccer staff

MLS Cup 2025 presented by Audi between Inter Miami CF and Vancouver Whitecaps FC delivered record-breaking multi-platform consumption and social engagement.


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More than 3.6 million viewers tuned into the Dec. 6 final across Apple TV, MLS Season Pass, TSN, RDS, TNT, and HBO Max in Mexico, as well as other distribution partners.

In total, the match garnered a record 4.6 million-plus viewers across all platforms, while also setting new benchmarks for social media impressions and attracting the youngest-ever MLS Cup audience (70% of viewers were under 45).

Inter Miami claimed their first-ever MLS Cup with a 3-1 win over Vancouver in front of a sellout crowd of 21,550 at Chase Stadium. An additional 20,452 fans packed BC Place in Vancouver for the largest away viewing party in MLS Cup history.


Article image:MLS Cup 2025 delivers record viewership & social engagement

MLS Cup by the Numbers

  • 4.6 million-plus viewers across all platforms
  • Youngest MLS Cup audience ever: 70% of Apple TV viewers under 45
  • 70 minutes of average time spent viewing on Apple TV
  • Record 798 million social impressions: 532% year-over-year increase
  • Global reach: Fans in 100+ countries tuned in

A Postseason of Momentum

  1. Across 29 playoff matches through the Conference Finals, MLS averaged 711,000 viewers, up 23% vs. 2024.

Every Match. Every Screen. Everywhere.

  1. Distinct among major US sports leagues, MLS delivers every match through a unified distribution model, ensuring fans across North America and around the world can watch any game, anywhere.

Article image:MLS Cup 2025 delivers record viewership & social engagement

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