Pedro Sousa on the Benfica and NOS deal: Portuguese football can't... | OneFootball

The executive director of Correio da Manhã Rádio, Pedro Sousa, commented on the renewed partnership between Benfica and NOS, with a deal worth 114 million euros, stating that the numbers are "unbelievable" and far above the reality of what the king of sports is in Portugal.

"It’s a great deal. Portuguese football isn’t worth this. Benfica is worth much more than the other brands, but it’s incredible. It’s a totally astronomical figure, which amounts to 3.35 million euros per game. That’s a bit more than what some clubs receive for the entire season," he said in a conversation on the Now channel.

However, the commentator thinks this agreement could be problematic. "What are the smaller clubs going to do? When Gil Vicente and Moreirense host Benfica, those games will be worth 3.35 million euros (The clubs will not receive this amount), because the viewers should be the same, this is going to be a big mess".

The agreement between the two parties was announced last Monday to the CMVM. "Sport Lisboa e Benfica – Futebol, SAD informs that it is in negotiations with NOS, SGPS, S.A. with a view to entering into a television rights agreement for the 2026/27 and 2027/28 sports seasons", the Clube da Luz stated in a statement sent to the entity.

With the new contract bringing more than 50M per season to the club’s coffers, audiovisual rights (TV + Digital) for Benfica’s games in Liga Portugal Betclic should be included, as well as broadcasts of other sports, excluding European competitions and the Cups.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇵🇹 here.