SPL opens new route to international fans with innovative distribution model | OneFootball

The Saudi Pro League (SPL) has launched an innovative new international distribution model that will take live Roshn Saudi League (RSL) matches directly to fans across 16 markets - while enabling approved content creators, clubs, players and third-party platforms to participate in growing the league’s international audience.

Marking the SPL’s entry into the rapidly expanding global creator economy, the initiative combines direct-to-consumer broadcasting through SPL-owned channels with a wider network of distribution partners, creating a new approach designed to democratise both access to the RSL and participation in its international growth.

Through the new model, fans in selected markets will be able to watch live RSL matches on a pay-per-view basis directly through SPL-owned channels, or receive free, brand-sponsored access in exchange for an agreed action, such as registering or engaging with the sponsoring brand.