Radio Gol
·11 March 2026
Unión brings fans pitchside with the 15 de Abril Experience for Boca clash

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Yahoo sportsRadio Gol
·11 March 2026

In times when the bond between clubs and fans seeks to deepen, Unión is committed to strengthening its relationship with its members through the “15 de Abril Experience,” an institutional initiative that allows them to live the pre-match atmosphere from inside the stadium and in direct contact with the professional squad.
The proposal, promoted by the Santa Fe club, is designed exclusively for members and consists of a raffle that allows a small group of fans to access internal areas of the stadium that are usually not available to the public. On this occasion, the experience will be linked to the match that Unión will play at home against Boca.
For this event, 15 winning members were selected, along with another 15 as alternates, who may be called upon if any of the main winners cannot attend. The selected members will receive an official communication from the club administration, where they will be informed of the logistical details and the schedule for the pre-match visit.
Those who are lucky enough to win the raffle will have the opportunity to experience the stadium from a perspective rarely seen, even by the most loyal fans. Among the planned activities are tours of internal areas of the stadium, visits to spaces related to the professional squad, and the chance to step onto the edge of the pitch before the match begins.
In addition, depending on the organizational dynamics of each match, members may closely observe the pre-match movements, the logistical setup of the sporting event, and the atmosphere that is created in the stadium before the ball starts rolling. This is an experience designed to bring fans closer to the club’s daily operations and to the structure that surrounds an official match.
Beyond the recreational nature of the proposal, the initiative responds to a clear institutional strategy: to strengthen the sense of belonging and recognize the ongoing support of those who sustain the club’s social life through their membership fees. In a context where the relationship between institutions and fans is becoming increasingly relevant, programs like the “15 de Abril Experience” seek to create closeness with the squad, open the stadium doors, and turn the member into the protagonist of a unique football day.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇪🇸 here.









































