Vasco open talks with new betting giant to sponsor their shirt | OneFootball

Vasco da Gama is making moves behind the scenes to secure a robust financial boost for the 2026 season. With the contract of the current main sponsor, Betfair, ending at the end of this year and renewal becoming increasingly unlikely, the club's management already has a new target in sight. According to exclusive information from the channel NTVascaínos, the club has started talks with Betnacional.

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Meeting Scheduled and “Cruzeiro Effect”

The investigation indicates that a meeting between the Vasco leadership and representatives of the betting company is expected to take place in the coming days. Although negotiations are still at an early stage, optimism is cautious. The move follows a recent market trend: Cruzeiro, which also featured the Betfair brand in its prime space, announced the switch to Betnacional a few days ago.

This coincidence of movements suggests an aggressive strategy by the new company to occupy spaces left by the competitor in Brazilian football. For Vasco, the change is seen as an opportunity to renegotiate values and seek a contract that matches the brand's appreciation, especially if the club secures a spot in international competitions.

Values and the Quest for Appreciation

Currently, the agreement with Betfair revolves around R$ 70 million annually (considering the total package). Although the values of the potential negotiation with Betnacional are still kept confidential, the expectation is that the Gigante da Colina will not accept figures lower than the current ones.

The management has intensified the search for a new main partner knowing that this revenue is the central pillar of the football budget for 2026. Closing with a solid company willing to invest heavily is crucial for maintaining a competitive squad and for the club's expansion plans in the next season.

The Giant may have a new sponsor – Photo: Reproduction

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This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.