FC Porto teams up with FEUP and DareData on an R&D strategy | OneFootball

FC Porto and the University of Porto have entered into a “strategic Research and Development partnership that aims to reshape the future of data at the club”. The project, which will be primarily based at the Faculty of Engineering of the University of Porto (FEUP) and also involves DareData, a company focused on the development of Artificial Intelligence, is described by the Dragons as a “central component of FC Porto’s Strategic Plan and, in particular, of the organisation’s Digital Transformation Programme”.

In a statement published on its official website, the club sets out a concrete objective. “To consolidate the organisation’s technological foundations, design a new data ecosystem in both sporting and corporate areas, and raise FC Porto to a new level of excellence that supports the Club’s standing as an internationally recognised data-driven organisation. A new technological architecture aligned with best practices and prepared for the future is currently being designed. With solid data foundations, FC Porto will be able to leverage the use of Artificial Intelligence in areas such as Sports Performance, Scouting, or the personalisation of its relationship with members and fans, with the aim of bringing the Porto community even closer together,” it reads.

With this framework, FC Porto will be able to develop “an organisational culture in which data is a vital strategic asset, adding value and bringing together elite professionals, alumni, lecturers and students from the University of Porto with FC Porto and new partners”. Looking ahead, “the joint development of academic work within the context of advanced study programmes is envisaged”, as well as the expansion of “collaboration into other fields of knowledge, making it possible to create a unique multidisciplinary innovation hub in the international sports landscape”.

At the same time, FC Porto also announced that the Loja do Associado at the Estádio do Dragão and the FC Porto Store at NorteShopping will undergo major renovation works in the coming weeks. As such, from this Wednesday, the former will temporarily operate from the stadium’s east ticket office, while the store will be replaced by another sales point opposite the original space in that shopping centre.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇵🇹 here.