Palmeiras to announce Embracon shirt deal next week, debut against Atlético-MG on 26 July | OneFootball

Palmeiras are expanding their commercial portfolio across shirt and digital platforms, having recently added Leapmotor and MotoChefe as partners.

According to Nosso Palestra, Embracon has agreed a two-year deal and is set to take a front-of-shirt slot between the club crest and Puma logo, while running the club’s consórcio scheme. The announcement is planned for the end of next week, with a debut against Atlético-MG on 26 July.

The club are now working to fill the remaining inventory, namely the back bar of the shirt and a master sponsor for the youth teams. The marketing department expects to conclude all negotiations by next month.

The Embracon placement would replace the current use of that space for promoting the Avanti programme.

Mercado Livre have shown interest in sponsoring the club, and talks aim to move towards an agreement in the coming weeks.

Source: Nosso Palestra