Krüger reveals Hoeneß advice before joining HSV! | OneFootball

Kathleen Krüger has officially been in her role as HSV’s new board member for sport for just under three weeks. Before that, she worked for many years in various positions at FC Bayern.

During that time, Krüger also became a close confidante of Bayern legend Uli Hoeneß. In fact, the honorary president of Germany’s record champions even played an important role in her move to HSV.

At Hamburg’s training camp in Längenfeld, Krüger spoke openly about her conversations with her long-time mentor. “Of course I spoke to Uli Hoeneß about it. He hired me at Bayern back then and has been a very important companion on my journey,” the 41-year-old explained. Hoeneß had even explicitly advised her to take the step to Hamburg. “He said that if I got the opportunity, I should take it,” Krüger reported.

The connection between Hoeneß and HSV goes back a long way. The Bayern mastermind was always considered a great admirer of Hamburg as a location and of the club’s potential. Back in 2017, Hoeneß said: “With the possibilities they have there, HSV really ought to be our biggest rival.” At the time, however, the traditional club was in the middle of a deep sporting crisis and once again fighting relegation. “Maybe Heribert Bruchhagen will clean things up a bit there now,” Hoeneß added at the time.

Photo: IMAGO

Krüger does not want to “just maintain” things at HSV

More than nine years later, the situation at the Volkspark is clearly much more positive. After promotion in 2025 and successfully avoiding relegation afterward, HSV has stabilized on the sporting side. Krüger is therefore not coming to Hamburg as a crisis manager, but is expected to keep driving the positive development forward.

That is exactly how she sees her central task. “We want to keep developing HSV in sporting terms. That is the biggest pillar and my task,” emphasized the former professional footballer. After securing survival in the league, the next step is now to “establish ourselves further in the top flight.” At the same time, Krüger made it clear that HSV wants more than merely staying in the Bundesliga: “We are brave, ambitious and passionate. We do not want to just maintain things, we want to develop.”

This article was translated into English by Artificial Intelligence. You can read the original version in 🇩🇪 here.