Palmeiras unveil Leapmotor as new sponsor until 2028; details

In partnership with

Nosso Palestra

·06 de abril de 2026

Palmeiras unveil Leapmotor as new sponsor until 2028; details

Palmeiras has made official a new commercial agreement for the coming seasons. It is with Leapmotor, the electrified vehicle brand of the Stellantis group, which will have its logo displayed on the back of the uniforms of the men’s and women’s professional teams, as well as the youth teams, until March 2028.

Agreement details

NP has learned that the company is finalizing the last details with Verdão to place its brand on the back of the shirts of the men’s, women’s, and youth teams, and will pay around R$ 20 million fixed + variable bonuses per season under a two-year contract.

Vídeos OneFootball

Initially, the agreement does not include the main space on the youth team uniforms, which will be negotiated independently by Palmeiras, unlike what happened with Fictor.

The news that negotiations between Palmeiras and the Chinese automaker had begun was reported exclusively by NOSSO PALESTRA.

Leila speaks!

The club’s president, Leila Pereira, highlighted the strategic alignment between the parties.

Palmeiras is always looking for partnerships that represent progress and a vision for the future. The arrival of Leapmotor, a brand aligned with new technologies and sustainable mobility, further strengthens the club’s position as a responsible institution that generates a positive impact for football and for society

The partnership also marks an important step forward in Leapmotor’s expansion strategy in Brazil. The company began operations in the country at the end of 2025 and gained prominence by participating in the Auto Show last year, presenting its technological solutions and strengthening its presence in the national market.

Felipe Daemon, head of Leapmotor’s operation in South America, emphasized the importance of the agreement.

“This partnership is yet another demonstration of Leapmotor’s confidence in Brazil, supporting one of the country’s main football teams. This move complements our long-term strategy in the region, which includes local production, network growth, and expanding our range

The new sponsor is expected to debut on the green-and-white kit on April 8, when Palmeiras faces Junior Barranquilla in Colombia in the opening round of the 2026 Copa Libertadores.

About Leapmotor

Founded in 2015, Leapmotor is a technology-based company focused on intelligent electrified vehicles. Its founder, Mr. Zhu Jiangming, is an electrical engineer with more than 30 years of technical experience. Leapmotor is headquartered in Hangzhou, Zhejiang Province, China, and its business scope includes intelligent electrified vehicle design, research and development, manufacturing, intelligent driving, electric motor control, battery system development, as well as vehicle networking solutions based on cloud computing.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.