Corinthians agree BYD deal until end of year after two one-off sponsorships | OneFootball

Corinthians have agreed a sponsorship with BYD until the end of the year. The Chinese electric vehicle maker will appear on the shoulder of the kit. Financial terms were not disclosed.

UOL reports that the parties had been negotiating a deal for this year and have now reached agreement.

BYD previously featured as a one-off sponsor in both legs of last December's Copa do Brasil final, then again in the Supercopa Rei on 1 February.

The club is expected to surpass the projected R$ 255 million in sponsorship revenue this year.

Strong recent results for the men's team, more professional management and the approach of the Conmebol Libertadores have strengthened Corinthians in the advertising market.

The board aims to use this momentum to secure further commercial deals and lift revenues.

Since the start of the year, Corinthians have announced new agreements with Broto Legal for both the men's and women's teams. The women's kit alone carries new deals with Remessa Online and Tecnogera.

Source: Globo.com