FIFA unveils AI to assist with offside calls at World Cup | OneFootball

FIFA announced, in partnership with Lenovo, a series of AI-driven technologies that will be used in the preparations for the 2026 World Cup, which will feature 48 teams. The innovations were presented at the Lenovo Tech World during CES in Las Vegas.

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Among the highlights is Football AI Pro, an AI-based analysis platform that will offer teams advanced resources for pre and post-game studies, democratizing access to data that previously depended on large investments. The system processes millions of data points to generate reports in text, video, and graphics, with support for multiple languages.

Another innovation is the 3D avatars of players, created by digital scanning in seconds. This technology enhances the semi-automated detection of offsides and will be integrated into broadcasts, offering realistic images of refereeing decisions.

Additionally, FIFA will launch an updated version of referee perspective cameras, now with sharper images thanks to AI, increasing transparency and the fan experience.

According to Gianni Infantino, president of FIFA, the 2026 World Cup will be “the greatest show in history,” with 104 games and billions of viewers.

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