Leeds United extend official partnership with Astonish | OneFootball

Leeds United are delighted to announce an extension to the club’s partnership with leading affordable household and personal care brand Astonish.

The club first partnered with the local brand during the 2016/17 campaign, with this new contract taking Astonish’s association with the Whites to over 11 years.

The renewed partnership will see the Astonish logo proudly displayed on the players training wear as well as players pre-match jerseys and the backroom staff training wear worn at Thorp Arch and at Elland Road on match days.

Based in Yorkshire, all Astonish products are manufactured in the UK and are vegan approved and cruelty free, aligning with the brands strong eco-friendly and sustainability credentials.

Astonish has experienced a significant growth in sales, product development and retail partnerships over the last decade and over the course of the partnership with Leeds United. Despite this growth, locality remains at the heart of the brand, manufacturing all products in a state-of-the-art purpose-built site in West Yorkshire.

As well as the becoming the club’s Secondary Training Wear Partner, the extension of the partnership will also see Astonish branding remain internally and externally on the iconic Don Revie North Stand at Elland Road.

Howard Moss, owner and CEO of Astonish, said: We are delighted to extend our longstanding partnership with Leeds United for further seasons, with the additional players training and pre-match wear assets to go alongside our existing North Stand branding.

“Having been part of the journey for some 10 years now, the positivity around the club, city and supporters globally, mirrors our own journey and brand ambitions for the future.”

Phil Hardman, Partnerships Director at Leeds United, added: “Astonish is one of the club’s longest-standing partners, and we are thrilled to renew our partnership with them and continue working alongside their great team.

“We are all excited to see the 2026/27 season get underway, and especially to see the Astonish branding on the training wear and pre-match jerseys for our players throughout the campaign.”

For more information about Astonish and the products they currently offer, please CLICK HERE.