OneFootball
·5 November 2025
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·5 November 2025
If you have bad luck, you don’t need to worry about being mocked. Or so the saying goes. Before their home game against Leipzig, however, TSG Hoffenheim is more than happy to poke fun at themselves.
The duel against RB is being promoted officially as the "Unbeliebtico." Unlike the always highly anticipated Clásico between Real Madrid and FC Barcelona, the PreZero Arena in Sinsheim will likely see only sparse attendance this weekend.
To ensure that at least a few more spectators find their way to Hoffenheim’s home ground, the club is ramping up its promotional efforts—also at the expense of the also not-so-popular Leipzig team.
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A PR approach that can be successful, as TSG already experienced last week before the game against Wolfsburg.
Whether this media coup will succeed again this time, we’ll find out on Saturday. For comparison: At Hoffenheim’s last home game against RB, 28,023 fans were counted.Â
This article was translated into English by Artificial Intelligence. You can read the original version in 🇩🇪 here.
📸 Maja Hitij - 2025 Getty Images
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